Posted by Daniel Barnett Sun, 11 Apr '10 @ 8:27 PM
Just a bit of fun as we play around with our marketing message. My goal is to own the "one web app for all" debate, that is use WORKetc to run your entire business, rather than signing up for different web apps for different parts of your business.
Video and animation seems a more compelling medium for getting the WORKetc message across. The issue I've always struggled with is WORKetc does so many things and appeals to so many businesses. It's difficult to distil that down into an engaging message without focussing on a single feature or single industry.
This animation took at most 90 minutes from concept to upload, using Xtranormal. This web and desktop app does "text to animation". Really simple:
Select a stage and characters
Drag and drop to position
Type in dialogue for each characters
Insert camera angles and actions into the dialoge
Publish and upload
Oh - and Xtranormal is responsible for the Social Media Guru video that is doing the rounds. Doubly amusing as I'd received a quote from such a guru last year - north of $20k!